Ordinary people do good, even remarkable things each and every day. The majority never receive any recognition or attention for their work. This past weekend, I caught an inspirational segment on CBS Sunday Morning that focuses on people who silently do meaningful work for others. The piece is about eight minutes long and well worth it. Enjoy http://bit.ly/7kbzcJ. Share this post ... Tweet Read More »
Last month, I wrote about a run-in with a reporter that had ceased covering organizations doing good because there were too many to choose from. Since then, I’ve been keeping a close eye on the media, on a personal quest to find stories that do feature good in the news. I recently found an interesting example, thanks to our friends to the north, who have taken a very different approach Read More »
I awoke this morning to about 6 inches of fresh snow (still coming down hard), and the very exciting realization that we met our goal of 1,000 cookies in just over 3 days! Read this post here to learn more about the Clicks for Cookies campaign. Thanks to you, the many generous folks who decided to click through to our new blog, we are able to supply the nonprofit Birthday Read More »
THANK YOU for putting a smile on a child’s face! For simply visiting this blog post, Louder Than Words will purchase one additional molasses clove cookie from the Dancing Deer Baking Company, to be donated to the ultra-inspirational nonprofit, Birthday Wishes. Massachusetts-based Birthday Wishes throws birthday parties for children living in homeless shelters. The service they provide is so pure and the joy they bring so tangible, that we couldn’t resist Read More »
While I don’t think Twitter will be replacing traditional news outlets anytime soon, 2010 promises to be a year of continued growth for social media. A decade ago, organizations rushed to get online – now, many are thinking, “I need a social media strategy.” Much like the growth of online communications, “social media” is both a buzzword and a very legitimate and natural extension of what has come before. Using Read More »
Every few months, we Americans lay witness to public relations gaffes of epic proportions. As we approached the end of 2009, the frontrunners for “PR Nightmare of the Year” appeared to be Domino’s Pizza and David Letterman. However, as many a PGA pro can attest, you never can count Tiger Woods out of the running until the last hole of the last round has been played. It appears that, once Read More »
This week, more than any I can remember recently, the media seems to be laser focused on the transgressions of top athletes. First came the news of the fine Serena Williams incurred for her verbal tirade on the US Open line judge and no one can escape coverage of Tiger Woods and his recent troubles. If you are feeling suffocated and discouraged by the attention paid either athlete and looking Read More »
In a new post on my Fast Company blog, Sustainable Communications, I talk about four ways to make a “green” story or blog post break through the holiday clutter. A few ideas on how to stand out by being bold, funny, or just plain honest. Feel free to share your own success stories here! Share this post ... Tweet Read More »
